Breaking Cycles

Igniting Change

Inspiring Success

Empowering You to Rise from Adversity with Strength, Strategy, and a Vision for Success

Krystal Casey is a multifaceted entrepreneur, best-selling author, motivational speaker, and a beacon of empowerment and resilience. With a profound background that intertwines personal triumph over adversity with professional excellence, Krystal embodies the spirit of transformation and empowerment. Her journey from overcoming a tumultuous childhood and personal tragedies to becoming a leading voice in women's empowerment and business innovation is a testament to her indomitable spirit and determination.

As the founder of Flight of the Phoenix: A Women’s Empowerment Collective, formerly known as The American Dream Makers, LLC, Krystal has dedicated her life to uplifting and empowering women. Through her work, she aims to break generational cycles of abuse and silence, encouraging women to step into their power, use their voice, and embrace their true potential. Her mission is deeply rooted in her personal experiences, driving her to create spaces where women can feel safe, supported, and strong.

Elevating Businesses to New Heights

Krystal is also a pioneering force in the business world, with over five years of experience in transforming businesses through strategic digital marketing and customized CRM solutions.

As a co-founder of Brand Boss, an innovative CRM and marketing automation platform, she specializes in optimizing business processes, enhancing operational efficiency, and fostering strong client relationships. Her expertise in CRM system mastery, agile marketing leadership, and test-driven development (TDD) for CRM systems positions her as a leader in digital innovation and community engagement.

Her work serves a broad audience, focusing primarily on small business owners and entrepreneurs, especially women, who are looking to leverage technology to enhance their operational efficiency and market presence. By providing tools, strategies, and support, Krystal empowers her clients to achieve their business goals while also making a significant social impact.

Work with Me

I am a Visionary Leader and Digital Empowerment Expert,
Crafting Success Stories in the Business World.

Whether you're navigating personal challenges, seeking to elevate your business, or looking for inspiration to move forward, you've come to the right place. Explore my range of services designed to empower, educate, and transform.

Here’s how I can help...

For Individuals

Books and Publications

Dive into my best-selling books, where each page is a journey towards empowerment and resilience. Discover stories, strategies, and wisdom to inspire your personal and professional growth.

Workshops and Webinars

Join me for transformative workshops and webinars that provide practical tools and insights for overcoming adversity, personal development, and harnessing your entrepreneurial spirit.

Digital Content and Courses

Embark on a self-paced journey of growth with digital courses and content, designed to empower you at every step of your personal and professional life.

For Businesses and Entrepreneurs

Consulting Services

Leverage my expertise in digital marketing, CRM optimization, and business strategy to transform your business. I offer personalized consulting services tailored to your unique challenges and goals.

Brand Boss

Elevate your business with Brand Boss, our innovative CRM and marketing automation platform. Streamline your operations, enhance client engagement, and drive growth with customized solutions.

Speaking Engagements

Inspire your audience with keynotes and talks that blend personal stories of resilience with actionable business strategies. Perfect for conferences, corporate events, and workshops.

Community and Empowerment

Flight of the Phoenix Collective

Become part of a vibrant community dedicated to women's empowerment. Access resources, support, and networking opportunities to fuel your journey of personal and professional empowerment.

Empowerment Essentials

Carry the message of empowerment with you through our exclusive range of merchandise. From inspirational apparel to empowering accessories, each item is designed to inspire and uplift.

Free Resources

Embark on Your Path to Empowerment: Tools Are Just a Click Away

Unlock your potential and begin your journey of transformation with our curated selection of free resources. Designed to empower, inspire, and guide you towards success, these tools are your first step towards a brighter, more empowered future.

Free Toolkit

Dive into our exclusive toolkit designed to light the fire of empowerment within you. This comprehensive resource is packed with actionable tips, worksheets, and strategies to help you harness your inner strength and set the stage for transformative growth.

Empowerment Blog

Explore a wealth of knowledge in our blog, where we share insights, stories, and tips on overcoming adversity, personal development, and entrepreneurial success. Each post is a beacon of inspiration, offering valuable lessons and empowering perspectives to fuel your journey.

14-Day Trial of Brand Boss

Experience the power of Brand Boss with a 14-day free trial. Discover how our innovative CRM and marketing automation platform can streamline your business processes, enhance client relationships, and boost your digital presence—all while fostering growth and efficiency.

Hope for Widows

Navigating widowhood is a journey marked by unique challenges and moments of profound transformation. "Hope for Widows" offers a sanctuary of support, understanding, and inspiration. Here, you'll find stories of resilience, practical advice, and a community that truly gets it. Whether you're seeking comfort, guidance, or a reminder that you're not alone, this blog is here for you.

The Ladies Lounge

Join this exclusive space designed for women aged 18 and up to engage in open and safe discussions about sex and relationships. In this empowering environment, we tackle everything from intimacy and self-love to navigating the complexities of modern relationships. It's a judgment-free zone where you can share, learn, and grow together with other women who understand.


Our YouTube channel is your go-to source for inspiration, empowerment, and practical insights. Flight of the Phoenix Collective brings you a diverse range of content, including personal stories of overcoming adversity, strategies for personal and business growth, and much more. Each video is designed to uplift and inspire, guiding you on your path to empowerment and success.

Client Testimonials

Some love words from clients

Working with Krystal and diving into the resources she provides has been a game-changer for my business and personal growth. The Brand Boss platform revolutionized the way I manage my customer relationships, making my daily operations smoother and more efficient. But it's not just about the business tools; Krystal's empowering approach and the community she's built around Flight of the Phoenix have inspired me to tackle challenges with confidence and resilience. I've found not just a mentor in Krystal but a community of support that uplifts me every step of the way.


Kyla B.


After losing my husband, I felt lost in a sea of grief. Then, I stumbled upon the Hope for Widows Blog. Reading the stories and advice shared by Krystal and the community gave me a sense of belonging and understanding I desperately needed. It's comforting to know I'm not alone in this journey. The blog has been a beacon of hope, guiding me through my darkest days and helping me find strength I didn't know I had. Krystal's work is more than just a resource; it's a lifeline for those of us finding our way after loss.


Jessica H.

Widow and Blog Reader

Get Exclusive Offers, Empowering News & A Free Ignite Your Spark Toolkit!

Join the Collective Community for transformative insights and uplifting content that fuels your journey to self-discovery and resilience.

Your Free Toolkit includes:

❤️‍🔥 6 Steps to Rising After Trauma or Tragedy

❤️‍🔥 Workbook with Writing Prompts

❤️‍🔥 Access to Online Support Community Exclusively for Women 18 and Up

Don't miss out on the tools that ignite your spark!


Contact Us

Call or Text (619) 324-9101

© 2024 Flight of the Phoenix: A Women's Empowerment Collective - All Rights Reserved.